ART DIRECTOR

PRODUCTION

DESIGN

ABOUT

 Kate Spade was created to be a fun and happy brand, but it has become an image of polish and perfection that many consumers do not relate to.

 

Kate Spade purses have a bright and fun image that often disguise the mess on the inside.

 

For the consumer who feels the need to appear perfect, Kate Spade will show that you can be both glorious and a mess.

Art Director: Caitie Osborn
Strategist: Lili Maero
DP: Maggie Broadbent

Producer: Erin Anderson

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